Creating a Brand Identity Built to Stand Out
Creating a Brand Identity Built to Stand Out
Project Overview A new business needed a professional identity that could be used consistently across its website, social media, marketing materials and future digital platforms. Hub365 Digital developed a visual identity designed to communicate professionalism while giving the business a recognisable presence. Requirements The branding project included: Logo design Colour direction Typography Brand guidelines Social […]
- Category: Branding
- Clients: Mr. Matthew
- Location: Harare , Zimbabwe
- Company: Emerging Brand
- Website: www.emergingbrand.com
- Date: 02/22/2022
Project Overview
A new business needed a professional identity that could be used consistently across its website, social media, marketing materials and future digital platforms.
Hub365 Digital developed a visual identity designed to communicate professionalism while giving the business a recognisable presence.
Requirements
The branding project included:
- Logo design
- Colour direction
- Typography
- Brand guidelines
- Social media assets
- Marketing graphics
- Digital brand applications
Challenges Part & Solutions
Challenging Part:
The business had a clear vision but no consistent visual language. Different materials used different colours, fonts and design styles.
Solution Part:
Hub365 Digital developed a unified visual direction that could be applied across multiple digital and physical touchpoints.
The identity was designed to be flexible enough for websites, social media, presentations and marketing campaigns.
Results
The business received a cohesive visual identity that provided a stronger foundation for future marketing and digital growth.
Services Delivered:
- Logo Design
- Brand Identity
- Graphic Design
- Social Media Design
- Brand Guidelines
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